Assure Versus Ensure

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  • Reader Christine wrote in with a request: "I'd like to know the difference between the words insure and ensure, as in I-N-S-U-R-E and E-N-S-U-R-E. When writing, I often find myself backspacing so I can replace the word ensure with make ...

  • Assure vs. Ensure vs. Insure The three words, assure, ensure, and insure, are often confused. All three words share an element of “making an outcome sure.” However, rather than using these words interchangeably, I’d like to point ...

  • To “assure” a person of something is to make him or her confident of it. According to Associated Press style, to “ensure” that something happens is to make certain that it does, and to “insure” is to issue an insurance policy. Other ...

  • A or An. Use an in place of a when it precedes a vowel sound, not just a vowel. That means it's “an honor” (the h is silent), but “a UFO” (because it's pronounced yoo eff oh). Most of the confusion with a or an arises from acronyms and ...

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  • ISO 17025 Laboratory accreditation versus ISO 9001 certification - ISO 9001 does not evaluate the technical competence of a supplier. This means that the evaluation of a supplier against ISO 9001 does not assure you that the test ...

  • Get Grammar Girl's take on the debate over hanged versus hung. Learn when to use hanged and when to use hung as the past tense of to hang. ... A couple of months ago I used the word hung wrong in the podcast about the man ...

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